Tips on Running Successful Pay Per Click Ads
Two major factors in getting an ad shown more often to be clicked
are the pay per click bid amount and click rate. If the ad is not using
up the full budget each day you can try the following tip:
Tip: Set up several visually different adds with exactly the same bid
and settings. From there, use the ad with the highest click rate shown
in the free reports
Now new pay per 100 impressions.
You only pay when your ad is shown 100 times.
You choose the daily budget
amount and pay per 100 impressions bid amount.
You will not be charged the daily
budget just the impressions for that day.
Once the daily budget is reached the
ad will be paused for the rest of that day.